Recently, when you visit a website, do you see pop-ups at the bottom of your phone or desktop talking about cookies? Have you clicked accept thinking that they would send you free cookies? Well they aren’t giving out free cookies… Annoying, I know. What they are actually trying to get you to accept is that you allow the website to download tiny text files to your device, that are storing user data. Well that sounds scary, I know, I know, but they have been doing this since the beginning of the internet. People have just become more cautious about what is happening with their information.
Cookies are tiny text files filled with small pieces of information (like a saved username and password) that are created when you visit a website. Those text files are then placed on the user’s device and help improve browsing experience. The text files on your device are used to remember you and your preferences because without them you would have to login or restock your shopping cart after everytime you leave a site. No one has time to find all 25 items you “weren’t” planning on buying all over again.
Cookies have been around since 1991, so why are we bringing this up now? While cookies can enhance the user’s experience, it can also put your private information in the wrong hands. The cookies that are downloaded to your device have your personal information attached to it and if a third party were to access your cookies, you may not know what they plan to do with it.
In recent years various regulations have gone into effect, like the California Consumer Privacy Act (CCPA) and the General Data Protection Regulation (GDPR) for that exact reason. These regulations require websites to inform their users how their information is being collected, used, and stored.
Well now that you have cookies on the mind, go make some but contact us first to make sure your website is up to date!
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